E-Commerce

Cheezie Chews

An ingredient-led online store for a dog-chew brand and the third website MIS built with the same client.

Cheezie Chews were edible dog chews made from Himalayan cheese. They were protein-rich and lactose-free, with an ingredient story that distinguished them from common corn-and-starch alternatives.

Pet owners comparing products read ingredient lists, so we led with what the chews contained instead of relying on lifestyle photography to make the case.

This was the third website we built with Brett and the GlobalOne Pet team. That repeat work is the most useful outcome to record. The first project is a test; the third is a working relationship.

The brand has since wound down, and the site is no longer online.

As the vice president of sales and marketing for a consumable pet company web development has become an essential and time consuming activity, especially since it's a function we need to outsource. Despite thorough research and referrals the first several web development companies we worked with were really a challenge. We experienced everything from exceeding budgeted costs, project running late to simply not receiving replies on immediate issues. I can't tell you how lucky we are that we found Karim and MIS. He and his corporation are honest, talented and responsive. Gone are the days of waiting a month for a response or being disappointed that the functionalities we discussed aren't working properly. I outline a project for Karim, send him my copy and design thoughts and I have a great looking, functional website for a reasonable cost in a matter of weeks. We have already developed 3 websites with Karim and look forward to doing more with him in the future. I strongly recommend Karim and MIS for anything web development based.

Brett Weinberg, VP Sales & Marketing, GlobalOne Pet